The handle is the ‘grip’ of a packaging box, and also serves as a mobile advertising space: in supermarkets, when customers are carrying boxes around, whether the handle is comfortable and sturdy directly determines whether the box will be taken home. This article clearly explains three approaches to handle design.
What is the purpose of a ribbon handle? Ribbon handles (with cord holes and ribbon): elegant, adding a sense of depth, and commonly used for high-end gift boxes; the load-bearing capacity (breaking strength) of the ribbon must be tested, and the knotting method must be standardised.
How should they be selected? Lightweight boxes use cord holes, medium-weight boxes use ribbons, and heavy boxes use handles — choose according to load capacity; the visual elements of the handle (colour, material) should complement the box’s design. The style of the handle should align with the product positioning.
The handle of a packaging box is a detail that ‘balances both load-bearing capacity and aesthetics’: holes serve a practical purpose, ribbons add a ceremonial touch, and handles bear the weight — the choice depends on how far the box will be carried.
How to test this? Carry the box loaded with heavy items (load-bearing test) and repeatedly lift and set it down (fatigue test); check the finish of the hole edges and ribbons (ensuring they do not dig into the hand or fray). For small-batch handles, produce a sample box before placing an order.
What are perforated handles used for? Perforated handles (cardboard cut-outs): moulded in one piece, low-cost, commonly used for milk cartons and gift boxes; The position of the hole (centred or slightly higher) affects the distribution of force; the edges of the hole must be smooth (to prevent cutting into the hand).
What are attached handles used for? Plastic or paper handles (attached): high load-bearing capacity and comfortable to grip; commonly used for heavy boxes (wine, dry goods); the attachment (sturdiness) and load capacity label (kg) must be verified.
