Swimming goggles are a ‘small but sophisticated’ product category: the lenses can be ruined by a single scratch, water leaks in if the nose bridge doesn’t fit properly, and they fog up as soon as the anti-fog coating fails — the details of the packaging determine whether you can see clearly underwater. This article explains the issues surrounding swimming goggle packaging in detail, providing practical guidance for clients in the swimming and sportswear sectors.
How should the lenses be protected? Swimming goggles (lens scratch protection): Lens protection film (scratch-resistant) and a hard-shell case to protect against impact; ‘anti-fog coating’ (precautions) must be printed on the information card. The standard for lens protection is that ‘the lens surface should be free of marks upon opening the case’.
What should be labelled regarding anti-fog? Anti-fog features for swimming goggles (anti-fog coating): the ‘duration of anti-fog effectiveness’ (number of uses) must be stated with supporting evidence; the warning ‘do not wipe the inner lens’ (to protect the coating) must be printed. The specification of anti-fog properties must be “accurate”.
E-commerce and exports? Swimming goggles dispatched via e-commerce: case + bubble wrap + courier box; labels and customs classification (protective eyewear) for exports must be complete. For export compliance, verify standards before placing an order.
How should hang tags be designed? Retail hang tags for swimming goggles (blister cards): to be hung on shelves, with lenses on display; “Anti-fog, UV protection” selling points should be printed on the card. When selecting hang tags, consider the specific display location.
Nose bridges and sizing? Nose bridges (interchangeable): clearly label sizes (S/M/L) and ensure spare nose bridges (in separate bags) are included; include a note on the packaging regarding after-sales service (size exchange) for “water leakage”. For nose bridge details, ensure a “snug, leak-free fit”.
