Packaging Knowledge

What is the most common typography failure? Small text that looked fine on screen and fills in or breaks up

What is light fastness? Light fastness describes how well an ink or coating resists fading when exposed to light. It

What is ECT? The edge crush test measures the compressive strength of the corrugated board itself, expressed as force per

What is the Mobius loop? The three chasing arrows is the most widely recognized mark, but it is used in

What is direct printing? Direct flexo prints onto the corrugated sheet after it has been made, usually in one or

What is scuffing? Scuffing is abrasion damage to a printed surface: dull patches, burnished marks or color rubbed away where